1.In your opinion what is the role of a museum?
Over time, museums have increasingly taken on educational and research functions, not only as permanent institutions, democratic and inclusive places that safeguard memories for the future.
In my opinion, the function of the museum must first of all be a service to the citizen, a space that must speak to the whole community. The museum must encourage the critical sense for a more aware and open society.
2.What are your favorite museums in the world? Why?
As a Roman, I can only choose the first museum in history, the Vatican Museums and the first public museum, the Capitoline Museums. As a street artist instead, I choose the street as an open-air museum, where you can see the most avant-garde experiences of the last 50 years.
3.How important are social networks in your business? And which platform do you prefer and why.
My notoriety has certainly increased thanks to social network: my audience and job requests. We are talking about a community of 87 thousand fans who photographed and shared my works on social networks which I have made in the last 15 years on all continents.
I don’t have a favorite platform, but there has been an evolution: from Flickr to MySpace, from Facebok to Instagram to TikTok.
4.In particular, due to the coronavirus emergency, how have you changed your business on social networks?
In this difficult moment I am avoiding using social media if not to share the photos taken by my followers. I think creativity needs its time to process moments like this. Obviously I had to suspend all my business trips but I have more time to devote myself to the study and making paintings on commission.
5.To create greater engagement among museums, artists and professionals, do you have any advice for cultural projects such as #MuseumWeek?
#MuseumWeek project is very interesting. I think it’s very important to be inclusive and open up to all generations through the use of different platforms as you are already doing.
Interview by Fabio Pariante, journalist
Alice Pasquini on social networks: Instagram – Facebook – Twitter
Alice Pasquini (Rome, 1980) aka Alicè is an Italian street artist. She graduated from the Academy of Fine Arts in Rome and her artistic research is based in particular on the figure of the woman. Her urban works are found in the main Italian and foreign cities, among others in New York, Buenos Aires, Paris, Napoli, Barcelona, Oslo, Berlin, Yogyakarta, London and Saigon.
In 2013 Pasquini created a series of works for the Capitoline Museums in Rome and in her career she exhibited at the Saatchi Gallery in London and collaborated with the Italian Cultural Institute of Singapore. She is also an illustrator and set designer and is one of the few best known female street artists in the world.